The Growth Driven Blog
Marketing + Sales + Analytics + Design
MY BLOG ABOUT GROWTH DRIVEN MARKETING
GROWTH DRIVEN MARKETING STARTS WITH UNDERSTANDING THE BUYER’S JOURNEY!
STAGE 1 - AWARENESS
The buyer understands that he or she has a problem and needs a solution.
STAGE 2 - CONSIDERATION
The buyer starts looking for a solution to his or her problem.
STAGE 3 - DECISION
The buyer chooses a solution to his or her problem.
No Two Buyers Are On The Same Journey
Think about how you buy? What information do you need to make an informed buying decision? Customers want relevant and timely information, based on their particular need. A customer in the awareness stage is looking for information that will educate them while a customer in the decision stage is looking for information that will help support their decision.
A SMARTER APPROACH TO DIGITAL MARKETING
GROWTH DRIVEN ANALYTICS
A smarter approach to marketing that drives results by leveraging analytical data to identify marketing opportunities, increase conversions, lower CPA costs (Cost Per Acquisition) during every stage of the buyer’s journey.
GROWTH DRIVEN INBOUND MARKETING
A more effective way to generate leads, nurture prospects, increase brand awareness, build business relationships, scale your marketing activities and grow your business.
GROWTH DRIVEN WEB DEVELOPMENT
A website should take up more than just cyberspace. It should be built for growth and attract the right leads, prospects, and customers to help you grow your business by building awareness and generating inbound leads.
GROWTH DRIVEN STRATEGY
A strategy should be data driven to increase brand awareness and conversions while reducing human error and costs. A growth driven marketing strategy helps turn strangers into visitors, visitors into customers and customers into brand advocates for your business.