When I was seven years old I remember getting a a standalone eight track tape player for Christmas. Armed with 3 eight track tapes and two speakers, I played my music as my speakers would handle. Unlike Nigel’s custom stack from Spinal Tap, my speakers did not go to eleven. Wow, I just dated myself,…
I posted the following question on Linkedin a few weeks ago. “I am doing some research on tools that can help my clients monitor different social streams and respond in real time. I’m interested to hear your thoughts on what works and what doesn’t.” I love using LinkedIn because I consider the people I am…
Bang bang, do you know what a trigger point is? If you don’t you should! A trigger point is the very point in which somebody decides or is motivated to buy your product or service based on an immediate need. When somebody realizes that they need your product and service, either you or your competitor…
Hi Mr guy I want to do business with. I am calling on behalf of unoriginal corp, we are the leading provider of boring! We would like to invite you to a group sales pitch disguised as a lunch and learn. We invited everybody in our database so space is limited, can I enroll you…
Ghost hunting has risen in popularity over the last few years with shows like Ghost Hunters and Ghost Adventurers. Recently my girlfriend and I had the unique experience of taking our very own ghost tour in Plymouth Massachusetts with Lantern Tours. I wasn’t sure what to expect and I have to admit I was a…
Harvard Business Review ran an article back in February 2009 titled Why good leaders make bad decisions! and it got me thinking The biggest reason why many businesses fail, is partially responsible to bad decisions. Over-thinking and failure to act are often the results of an inability to make a decision or what I like…
I have noticed that one of the areas that often gets neglected in a small business is a cohesive brand identity. This will obviously develop as your business grows but just remember that having a cohesive brand image is really the foundation of your business. The more professional that your overall presentation is the, more…